Boston-Area Car Dealership Protects Data with Iron Mountain's
Comprehensive Cloud Data Protection for Ease of Deployment and Ease of
Use
BOSTON, Oct 12, 2010 (BUSINESS WIRE) --
Copeland
Toyota, a popular Boston-area car dealership, reduced its data
protection expenses by more than 70 percent when it deployed automated
cloud data protection from Iron
Mountain Incorporated, (NYSE: IRM), the information management
company. Copeland
Toyota replaced its tape backup and restore process with Iron
Mountain's cloud data protection solutions, which include Connected(R)
Backup for PC and Mac and LiveVault(R) server backup, to deliver the
business continuity the growing dealership demands to support its sales
and service functions.
"Iron Mountain's solid reputation for security made it our number one
choice for off-premise data protection as we sought to expand the
capacity of our preexisting backup systems," said Jason Pappas, IT
manager, Copeland Toyota. "Not only have Connected and LiveVault
virtually eliminated our IT staff's involvement in backups, they've also
helped us to dramatically reduce our storage infrastructure costs."
Copeland Toyota relies on Iron Mountain to protect all of its
content--such as data from the car purchase process to service and
repairs. Available as a single solution, Connected Backup for PC and Mac
and LiveVault for cloud-based data protection enable automatic, highly
efficient backups without requiring any action from end-users or IT
staff.
After an initial full backup, the Connected solution's Delta Block(R)
technology ensures that only data changes and newly created files are
subsequently backed up. Connected also leverages SendOnce(R) technology to
recognize identical files located on multiple machines so they are
backed up only once. These features ensure that Copeland Toyota receives
smaller, faster backups and reduce storage requirements and costs. In
addition, Connected provides scalability to help Copeland Toyota keep up
with future business growth.
"Cloud-based data protection effectively reduces the cost of ownership
associated with the entire infrastructure of disk, deduplication disk,
backup servers and other components. Businesses like Copeland Toyota are
discovering the sooner that cloud-based storage appears in their
processes, the greater the benefits they enjoy," said T.M. Ravi, chief
marketing officer, Iron Mountain Digital. "Businesses are finding they
can eliminate their onsite, disk-based backup and archiving in favor of
cloud-based data protection. Businesses are learning they can skip
the disk."
Benefits of Skipping the Disk
As a provider of both tape-based backup and cloud-based data protection
services, Iron Mountain can help businesses choose the right business
continuity strategy for their business needs. Benefits of "skipping
the disk" and backing up data to the cloud include:
- Seamless and Simplified Process: By using cloud-based data
protection, businesses can shift the burden of the complex backup
process, technology and management to experts like Iron Mountain. With
a trusted cloud service provider, backup becomes seamless, reliable
and secure.
- On-Demand, Pay-as-you-Go: Cloud-based data protection is often
more cost-effective than in-house solutions; removing capital
expenditures and allowing customers to take a pay-as-you-go approach.
Companies should look for a cloud service provider that offers
predictable pricing that simplifies the budget process.
- Guaranteed Service with Service Level Agreement: With
cloud-based data protection, businesses hold Iron Mountain accountable
for service-level deliverables including recovery time objectives
(RTO), recovery point objectives (RPO), and uptime--guaranteed by a
written Service Level Agreement.
- Improved Disaster Recovery: Storing data remotely with a
trusted cloud-storage service provider automatically means another
copy of your data exists offsite, helping enable businesses to meet
disaster recovery requirements at a fraction of the cost. By moving
data offsite, businesses improve long-term retention capability and
compliance stance.
Iron Mountain's comprehensive cloud solution provides an automated,
fully managed, cloud-based data protection service for servers,
applications, desktops and laptops, and offers easy-to-use
administration, monitoring and recovery of data. Data moves offsite
automatically to secure, mirrored Iron Mountain data centers. Advanced,
patented deduplication technologies decrease the storage necessary for
backup and recovery, cut the time for data transfer, and reduce the load
on an organization's networks.
For more information about Copeland Toyota, visit www.copelandtoyota.com.
About Iron Mountain
Iron Mountain Incorporated (NYSE: IRM) provides information management
services that help businesses lower the costs, risks and inefficiencies
of managing their physical and digital data. The company's solutions
enable customers to protect and better use their information--regardless
of its format, location or lifecycle stage--so they can optimize their
business and ensure proper recovery, compliance and discovery. Founded
in 1951, Iron Mountain manages billions of information assets, including
business records, electronic files, medical data, emails and more for
businesses around the world. Visit www.ironmountain.com
or follow the company on Twitter @IronMountainInc
for more information.
SOURCE: Iron Mountain Incorporated
Iron Mountain
Laura Sudnik, 508-808-7528
Laura.Sudnik@ironmountain.com
or
Weber Shandwick
Amy Shirk, 617-520-7286
ashirk@webershandwick.com